Cannoisseurs

Vodka Cruiser partnered with Atlas Dining head chef Charlie Carrington to celebrate the launch of its new canned premix cocktails range to create the ultimate paired degustation – all served in a can. Influencers and media were treated to an evening exploring flavours worldwide to pair with the three new Vodka Cruiser canned cocktails: Passionfruit Daiquiri, Raspberry Cosmopolitan and Lime Margarita. Post-event, we helped the public become Cannossieurs themselves – giving away an Australian-first dessert, a traditional campfire S’more served in a can, and, of course, Vodka Cruiser cocktails! The results of our event were truly impressive, with over 10 million opportunities, 1 million social views, and a 100% key message cut-through. We're proud to have helped Aussies elevate their drinking experience.